Buy E-Book

Price: $29.99

 

The new e-book by JW Public Relations was written and reviewed by the country's top journalists and PR pros. In this valuable book, you'll find information that other PR firms don't want to share--they would rather charge high prices for PR campaigns that you are perfectly capable of planning and implementing yourself. In this economy, the "do-it-yourself" movement has expanded to the business sector. In this e-book, you'll find more than 120 pages of useful, relevant content that cuts through the jargon to walk you through the steps necessary to land the all-important third-party endorsement that is media coverage. Topics include:

  • About Press Releases
  • How to Write a Newsworthy Press Release
  • What Makes News?
  • Ideas for News Angles
  • Glossary of PR Terms
  • SEO PR
  • Press Release Distribution
  • What is a Media Kit?
  • Electronic Media Kits
  • Visuals: Using Images to Tell Your Story
  • Media Pitching
  • Media Training
  • Crisis Communications
  • PR and Social Media
  • Maximizing the PR Potential of Your Website
  • How to Reach Bloggers
  • Strategies for Better Coverage
  • TV News

For more information, email This e-mail address is being protected from spambots. You need JavaScript enabled to view it or call 1.888.299.2852.